Singapore-based ecommerce enabling startup iCommerce Asia announced today it has raised US$1.4 million in a pre-series A round. The funding comes from private investors like ex-Zalora execs Cooper McGuire and Harry Markl, Carro CEO Aaron Tan, former regional VP of Salesforce Ismail Shariff, and JYSK Group CEO Janifer Yeo-Tan.
Nine-month-old iCommerce provides a full range of services relevant to ecommerce. It handles operations like warehouse and order management, cross-border customs clearance, and reverse logistics, as well as tech services like web and mobile development, hosting, SEO, and social media management.
iCommerce enables smaller ecommerce and retail businesses in the region to export goods into Indonesia.
Founder and managing director Ali Ridha Madihid has previously managed operations for companies like SATS Cargo and Zalora. iCommerce counts several ecommerce and retail businesses as clients, including Qoo10, Charles & Keith, SeeChic, Hachi.Tech, and MatahariMall.
The company sees Indonesia in particular as a big opportunity, considering the country’s young population and growing ecommerce market. Its unique proposition is enabling smaller ecommerce and retail businesses in the region to export goods into Indonesia, giving them access to its promising customer base.
It’s already helping Singapore estores like homeware seller Propupstore, fitness website FitFab, and health supplement purveyor Vermillion sell their products through MatahariMall’s marketplace in Indonesia.
“With experts predicting that Indonesia will dominate ecommerce activity in Southeast Asia, the movement into the Indonesian market is definitely a strategic and necessary move for us,” Ali says in a statement. The company will look deeper into Indonesian marketplaces for such opportunities.
Converted from Singapore dollars. US$1 = S$1.43
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